What is SEO?
SEO stands for Search Engine Optimization. And the phrase improve your SEO strategy encompasses the actions taken to ensure your website can be found in a search engine’s results page when searching for words or phrases relevant to the content on your website.
What does Social SEO mean?
Social SEO refers to the idea that social media links and interaction play a considerable part in a website’s search rankings. It sounds complicated (and, in reality it is) but basically SEO is all about optimizing content—whether it’s on your website or on a social media platform—in order to appear higher in search rankings
4 SEO Tasks Small Businesses Must Do Every Month
- Identify Demand
- Create Great Content
- Tune Content
- Track & Promote
You already know that great SEO can move your site into the top positions of the search engine result pages, but that’s just the tip of the iceberg. A high quality SEO campaign can do so much more than just optimize your site for a search engine.
One of the biggest advantages is in the way that using SEO can improve your website overall. By focusing on improving navigation, correctly labeling links using anchor text, and adding regular content, you’re not only making a site that search engines will deem relevant, you’re also creating a site that your users will get more out of. Each improvement benefits your users more than it benefits your page rank.
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